Much of what we see in changing design trends really has to do with the consumer. So, if you become aware of changes happening with your audience’s preferences, behaviors, or even technology usage, that’s usually a clear indication that something is about to change within your own work.
As far as 2017 goes, there is a major sea change happening with consumers across all industries. No longer is it enough to create a high-quality offering and accompanying website to show off that product or service. Now everything needs to be geared towards improving the user experience. Why? Because that is the direction everything is headed.