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Friday, 18 May 2007Monday, 13 November 2006

Since the launch of Internet Explorer 7 I struggled with ways to test sites on IE6 & IE7.

One solution which was suggested to me by Dean is to have multiple OS's installed on emulation software such as VMWare.

I installed VMWare as I'm sure it'll come in handy but the 4GB of space it requires to install a second version of Windows XP seemed a bit like over kill for my liking so I searched for another solution.

Here's that solution: http://browsers.evolt.org/?ie/32bit/standalone - I now have a standalone version of IE6 alongside my updated IE7

Written by Paola Gómez
Friday, 18 May 2007Friday, 19 January 2007

If you have a website (Joomla or otherwise), and you have a vague interest in getting traffic, then pay per click (PPC) need to be part of your Search Engine (SEM) strategy.

Why is pay per click so useful? If you put an ad in a magazine about your product, you pay the magazine the add fee and it goes in. At that point you are hoping that the ad is compelling enough to get people to call/email/visit your site. If you get no leads from the ad, then you still had to pay the magazine the fee.

Written by Paola Gómez
Friday, 18 May 2007Friday, 17 November 2006

What exactly is email marketing?

It can be any number of things, at its most basic it is using email to communicate with your users, customers or stakeholders. Don't get confused by the word "marketing" here, I am using it in a very global sense:

  • A information site might send out news about new content that has been added
  • A non-profit organization might send news about its projects
  • A subscription site might use a series of autoresponders to create e-courses
  • A resteraunt site might send out coupons on a hot day for summer food specials
  • A ecommerce site might use it to send follow up emails to customers, or emails to people that abandoned your cart
  • A political campaign might send out emails to initiate donation drives
Written by Paola Gómez
Friday, 18 May 2007Sunday, 12 November 2006

There are a number of great improvements to menus in Joomla 1.5. These are focussed on providing more flexibility to template designers and making Joomla sites more accessible and W3C valid. Specifically, significant improvments have been made to bulleted lists to now allow better submenus (for things like dropdown menus) and image replacement.

Written by Paola Gómez
Friday, 18 May 2007Saturday, 10 February 2007

I found a story on Digg today which sounded interesting. If you use Firefox 2 or Internet Explorer 7 then you'll notice a litle search bar at the top of your window which looks something like this. The way to achieve this is so simple. You can read more into it here or just follow along to get it working in Joomla!

Written by Paola Gómez
Friday, 18 May 2007Monday, 04 December 2006

I've received a few inquiries lately on how I make our screencasts and video tutorials so I've compiled a review if want to make some for your own clients. Last year I switched my systems over to Mac but when I was using Windows the two best applicaions were Camtasia, Captivate and Wink.

Written by Paola Gómez

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