Well, another successful week in the Joomla! universe.
In case you didn't hear this week in London Joomla! had bestowed upon it for the second year in succession the Best Linux / Open Source Project award by LinuxUser and Developer Magazine
The event itself was a rip roaring success literally hundreds of (if not a few thousand) people turned up at the booth eager to learn about Joomla! in general and Joomla! 1.5b in particular. The first public unveiling of Joomla! 1.5b had tongues wagging and imaginations soaring, the heartening thing was that people just simply "got it". Day one was spent on our feet, I got to London early afternoon and headed straight to the Exhibition centre suitcase in hand to be met by fellow Joomla! community member Mitchell Annable (Nottingham UK) and Joomla! core developer Johan Janssens (Diest Belgium). I was there five minutes before Johan turned to me and said "Man the booth I need to go hire a tux for tonight" - So in at the deep end for me! From minute one it was non stop I didn't get a breather, not even a drink of water, until late afternoon. By this time Johan's fellow core team members Peter Russell (Leeds, UK) and my buddy Louis Landry (New Orleans, USA) had also returned to the booth, although we didn't get a chance to even say "hello" to each other for at least two hours. Day two was a little quieter (but not much) and it was fun to see Johan holding an impromptu conference over at the Drupal booth sharing ideas and answering questions while Peter and Louis went and did some PR "work" with the LinuxUser and Developer magazine booth babes - check out the pics over at Joomla.org
From a Joomlashack perspective it was great to meet a some of the UK based Joomlashack community that popped by to say hello, it's always nice to meet people in person and hear that we're doing a great job - so a big thanks goes out to those that I met
If you have a website (Joomla or otherwise), and you have a vague interest in getting traffic, then pay per click (PPC) need to be part of your Search Engine (SEM) strategy.
Why is pay per click so useful? If you put an ad in a magazine about your product, you pay the magazine the add fee and it goes in. At that point you are hoping that the ad is compelling enough to get people to call/email/visit your site. If you get no leads from the ad, then you still had to pay the magazine the fee.
What exactly is email marketing?
It can be any number of things, at its most basic it is using email to communicate with your users, customers or stakeholders. Don't get confused by the word "marketing" here, I am using it in a very global sense:
- A information site might send out news about new content that has been added
- A non-profit organization might send news about its projects
- A subscription site might use a series of autoresponders to create e-courses
- A resteraunt site might send out coupons on a hot day for summer food specials
- A ecommerce site might use it to send follow up emails to customers, or emails to people that abandoned your cart
- A political campaign might send out emails to initiate donation drives
There are a number of great improvements to menus in Joomla 1.5. These are focussed on providing more flexibility to template designers and making Joomla sites more accessible and W3C valid. Specifically, significant improvments have been made to bulleted lists to now allow better submenus (for things like dropdown menus) and image replacement.
When I talk to clients, the usual comment about Joomla is that its a CMS for very small businesses or small personal sites. My ususal response is these two great sites, both are made with Joomla:
More and more bigger organizations are turning towards Open Source as a viable CMS solution.
Welcome to web 3.0!
Brad Baker, the man behind the curtain at the joomla.org forums made his first dev blog post a few days ago. He talked about some of the traffic that joomla.org gets. What was most interesting is that joomla.org just broke an Alexa rank of 500. That means it is now one of the 500 most visited site on the web.
He also noted that the forums are one of the 30th biggest on the web.