How to Create Mailchimp Groups

How to Create Mailchimp Groups

Some of our Joomla extensions make it easy to connect with the Mailchimp email marketing service. With tools like Shack Forms or OSDownloads Pro, you can quickly start building your email list.

For more targeted marketing, Mailchimp allows you to segment your audience into groups. This guide will show you how to create those groups in Mailchimp.

  • Log in to your Mailchimp account.
  • At the top of the screen, click on Audience:

the audience link

  • You’ll be taken to the "Contacts" page. On the right-hand side, click More options > Groups:

the groups link

  • This will take you to the "Groups" page. In the top-right corner, click Create group:

the create group button

  • A pop-up window will appear. Enter your desired group category in the Group category field, and then add one or more sub-groups in the Group options section. When you're done, click Create group:

the create group modal box

  • Your new Mailchimp group and its sub-group will now be visible:

the newly created group and its option listed

Great job! Your Mailchimp groups are now set up and ready to use.


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