The Joomlashack Blog
Write Copy That Sells ~ Focus on Benefits
- Written by Roxana Kawas Roxana Kawas
- Published: 30 October 2013 30 October 2013
Are you writing "Benefit-Driven" Copy?
Or, are you boasting about your product's features? Believe it or not, it is way harder to write copy for your customers than it is to write copy describing your products. And it is way easier to fall into the trap of "feature-driven" writing than "benefit-driven" copy. Here are some tips to help you know the difference.
When a customer has a problem, you have an amazing opportunity to help him/her out. If you write "benefit-driven" copy, you certainly stand a higher chance to differentiate yourself from the gazillion providers that are out there competing with you. Why? When a customer realizes that you truly understand his NEEDS or WANTS, you are setting yourself appart.
The T3 Template Framework for Joomla
- Written by Steve Burge Steve Burge
- Published: 29 October 2013 29 October 2013
In Joomla, there are two widely-used, commerical template frameworks.
We previously covered one of those frameworks by showing how to use Gantry from Rocketheme.
This week we're going to examine the T3 framework from JoomlArt.
T3 has since become the framework of choice for another well-known template company: JoomlaBamboo. The T3 framework and blank template are free to use and licensed under the GPL.
Optimizing Joomla Landing Pages for Conversions
- Written by Steve Burge Steve Burge
- Published: 29 October 2013 29 October 2013
A landing page is probably one of the most important parts of any website. It's the point in the visitor's journey where they make the leap and convert on some sort of offer. However, even though this is such an important piece of your Joomla website, it is often one of the most overlooked sections to make improvements.
In today's blog we are going to look at some of the important best practices and tips for creating high converting Joomla landing pages.
What Is Social Proof? Powerful, Persuasive, and Awesome - That's What!
- Written by Steve Burge Steve Burge
- Published: 28 October 2013 28 October 2013
Throughout your experiences creating and managing Joomla websites, you may have encountered the term "Social Proof".
Much buzzed about in marketing circles and quickly making it's way into the web design sphere, social proof is the careful art of guiding people to take actions by providing evidence of other people doing the same.
Let's take a look at an example of social proof at work, and discuss how you can incorporate it into your website and Inbound strategy.
Read more: What Is Social Proof? Powerful, Persuasive, and Awesome - That's What!
Tripod ~ a portfolio showcase Joomla Template
- Written by Oscar Rodas Oscar Rodas
- Published: 27 October 2013 27 October 2013
Tripod a Flat and Gorgeous Photography and Art Showcase
Tripod is a Joomla Template designed for any photographer, artist, creative studio, or marketing agency. Its layout ensures that your landing page starts to promote and showcase your work from the get-go. Tripod makes it is easy for you to configure a single-scrolling page website and gives your site's traffic a native and intuitive way to navigate through your work.
Joomla 3.2: Over 15 New Features Worth Checking Out
- Written by Nick Savov Nick Savov
- Published: 23 October 2013 23 October 2013
Joomla! 3.2 is set to be released on November 6, the day before the Joomla World Conference
3.2 is going to be one of the most feature-packed releases that Joomla has ever had.
Here is a list of the top 15 new features worth checking out in Joomla 3.2, followed by a description and/or screenshots for each:
Read more: Joomla 3.2: Over 15 New Features Worth Checking Out
Content Marketing on Joomla: Create a Killer Strategy
- Written by Steve Burge Steve Burge
- Published: 22 October 2013 22 October 2013
One big challenge facing marketers is developing a successful content marketing strategy for their blogs and content downloads on their Joomla website. However, having a solid content marketing strategy is key to ensure that you're driving the right kinds of people to your site and nurturing them down the funnel.
In today's blog you will learn how to develop a killer content marketing strategy for your Joomla site in order to maximize your contents impact.
Read more: Content Marketing on Joomla: Create a Killer Strategy
How to Come Up With Blog Topics: Untapped and Underrated Resources
- Written by Steve Burge Steve Burge
- Published: 21 October 2013 21 October 2013
Video on building a blog with Joomla
According to blogging best practices, we should be publishing at least two blogs per week to stay relevant in search engines and users' minds. That's eight articles per month, or 104 each year.
Coming up with that many blog topics may seem like a hefty task, but don't abandon the blogging ship just yet: I've got a list of resources you can leverage to inspire incredible articles.
Read more: How to Come Up With Blog Topics: Untapped and Underrated Resources
The Anatomy of an Irresistible Content Download
- Written by Steve Burge Steve Burge
- Published: 14 October 2013 14 October 2013
Content offers are the bridge between a website visitor and an engaged lead. In order to effectively orchestrate an inbound campaign, you need to create killer content which people are willing to exchange their (basic) personal information to gain access to.
Let's review what separates blah content downloads from exceptional, and discuss how offers of this nature will fast track you to lead nurturing success.
Remove Extra jQuery files in Joomla With ReReplacer
- Written by Valentín García Valentín García
- Published: 13 October 2013 13 October 2013
If you have a Joomla site with many extensions and a sophisticated template, you may find yourself with a common problem: too many Javascript files.
It's not unusual for various templates and extensions to load their own libraries or even two different version of the same library.
The impact of this problem is that either the template or the extension may cease to work properly.
One solution is the jQuery Easy plugin. However, you can also solve this issue with Rereplacer by NoNumber. Both of the solutions will allow you fix duplicate Javascript problems without modifying any code.
Read more: Remove Extra jQuery files in Joomla With ReReplacer