Marketing - Joomlashack

7 Critical Factors for Positive User Experience in Restaurant Websites

: Written by Steve Burge Steve Burge; Published: 03 December 2013 03 December 2013

It's Friday night and you are hungry. You've gotten sick of all your local hangouts and are ready to try something new. You remember an interesting looking spot that you passed on your way home.

Unfortunately, once you've typed the name into your search bar and clicked into the restaurant's website, you're greeted with obnoxious mariachi music and an abundance of dancing tacos.

The one thing you can't find? The menu. Guess where you're NOT going for dinner.

Inbound Marketing Lead Nurturing 101

: Written by Steve Burge Steve Burge; Published: 26 November 2013 26 November 2013

There are a lot of different pieces and different buying stages in the Inbound Marketing methodology. But how can you integrate all the pieces together to make a very clear path for prospects to follow? Well there are a few steps to take, but the most important is Lead Nurturing.

In this blog we will take a look at what lead nurturing is and how you can setup lead nurturing campaigns that will make a big impact on your business.

How to Improve Email Marketing Metrics: A Beginner's Guide

: Written by Steve Burge Steve Burge; Published: 25 November 2013 25 November 2013

You've done it! After much planning, editing and testing, you've entered the world of email marketing and sent your first campaign. This momentous event comes with much anticipation, but all of that excitement can be quickly squashed if a campaign yields low metrics.

Don't give up yet: low metrics are a symptom of small errors that can be easily fixed. Read on to learn how you can improve your email metrics and become an inbox superstar.

Use Your Blog to Drive Sales: An Essential Checklist

: Written by Steve Burge Steve Burge; Published: 18 November 2013 18 November 2013

Video on building a blog with Joomla

https://www.youtube.com/watch?v=3bqG2iXiQOc

You've heard it a thousand times: you can't do Inbound Marketing without a blog.

But you may be wondering - how does all of that writing translate to an actual boost in your revenue? I've got the answer for you, and I'm also here to provide you with a checklist to take blogging from an annoying task to an invaluable medium for driving sales.

For many, blogging seems like a poor use of a lot of time. By the time you think up a topic, research it, write a post, and promote it, you're looking at 2+ hours invested. And I'll admit it - those naysayers are right.

If you're blogging without a purpose, and if you're not optimizing your blog's structure for lead nurturing, your time will likely be wasted (in terms of tangible ROI). Fortunately, that doesn't have to be the case.

How to Create a Call to Action in Joomla

: Written by Steve Burge Steve Burge; Published: 11 November 2013 11 November 2013

Inbound marketing is all about positioning your company in the right place, at the right time. If you can make it into that context, your next task is to provide the right information to the people you're reaching.

Calls to action are a critical part of this inbound information process - in this post, we're going to talk about how you can create and display them on a Joomla site.

10 Critical Elements of an Inbound Marketing-Ready Website [Infographic]

: Written by Steve Burge Steve Burge; Published: 04 November 2013 04 November 2013

Every time you create a Joomla site, you likely go through the same initial process: you determine menu items and navigation, you create categories for those items, and then you draft each item and page. This process is simple, it works, and it gets the content you want on the site.

But as you make the transition to Inbound Marketing via your website, you'll need to think a little differently about the process of creating (or updating) a site. Check out this infographic to better understand the anatomy of an Inbound website.

Optimizing Joomla Landing Pages for Conversions

: Written by Steve Burge Steve Burge; Published: 29 October 2013 29 October 2013

A landing page is probably one of the most important parts of any website. It's the point in the visitor's journey where they make the leap and convert on some sort of offer. However, even though this is such an important piece of your Joomla website, it is often one of the most overlooked sections to make improvements.

In today's blog we are going to look at some of the important best practices and tips for creating high converting Joomla landing pages.

What Is Social Proof? Powerful, Persuasive, and Awesome - That's What!

: Written by Steve Burge Steve Burge; Published: 28 October 2013 28 October 2013

Throughout your experiences creating and managing Joomla websites, you may have encountered the term "Social Proof".

Much buzzed about in marketing circles and quickly making it's way into the web design sphere, social proof is the careful art of guiding people to take actions by providing evidence of other people doing the same.

Let's take a look at an example of social proof at work, and discuss how you can incorporate it into your website and Inbound strategy.

Content Marketing on Joomla: Create a Killer Strategy

: Written by Steve Burge Steve Burge; Published: 22 October 2013 22 October 2013

One big challenge facing marketers is developing a successful content marketing strategy for their blogs and content downloads on their Joomla website. However, having a solid content marketing strategy is key to ensure that you're driving the right kinds of people to your site and nurturing them down the funnel.

In today's blog you will learn how to develop a killer content marketing strategy for your Joomla site in order to maximize your contents impact.

How to Come Up With Blog Topics: Untapped and Underrated Resources

: Written by Steve Burge Steve Burge; Published: 21 October 2013 21 October 2013

Video on building a blog with Joomla

https://www.youtube.com/watch?v=3bqG2iXiQOc

According to blogging best practices, we should be publishing at least two blogs per week to stay relevant in search engines and users' minds. That's eight articles per month, or 104 each year.

Coming up with that many blog topics may seem like a hefty task, but don't abandon the blogging ship just yet: I've got a list of resources you can leverage to inspire incredible articles.

Page 11 of 12

Start
Prev
3
4
5
6
7
8
9
10
11
12
Next
End

The Joomlashack Blog

Video on building a blog with Joomla

Video on building a blog with Joomla